Please don't dumb down your writing. 21 reasons that consider you, your readers, your content, language itself, and how they all relate...

When the formula fails, follow the tangents: How the side stories of you, your writing, and your books can lead to solid exposure and sales.

Authors and writers: What is the "how" of your story? Use your writing process or what your learned as a media angle or speaking focus.

Find ALL the themes of your fiction or nonfiction book, then max out them all to sell and promote your book.

52 benefits of being an author, including community/social, personal/internal, career/business, and financial benefits.

All the things you need to know for your nonfiction book proposal and an index to the full, free "Pitch What's True" content.

A one-size-fits-most , step-by-step cheat sheet for finding the best publisher for your nonfiction book.

What are the opportunities for you, the author; the publisher; your fans; and other vested parties to promote and sell the book?

Savvy Author Checklist: How do you fare as a writer, a thought leader, a promoter, and a promotable figure? Prepare your nonfiction pitch.

Size up your work as a print and digital product from the point of view of the publisher before you prepare your nonfiction book proposal.

What general knowledge about publishing and specific knowledge about publishers do you need to find the right book publisher for you?

Do some advance prep work before you pitch your book to publishers to consider the collaborative relationship you want to enter with them.

A continually growing master reference list of local and regional hooks/angles for writers, authors, businesses, marketers, and publicists

What a publisher knows from 10,000 queries, pitches, book proposals, and manuscript: Pitch what's true and get your soul in the game.